Proenza Schouler is a luxury fashion brand founded by designers Jack McCollough and Lazaro Hernandez in 2002. The brand is known for its innovative designs, impeccable craftsmanship, and a fusion of art and fashion. Proenza Schouler gained recognition early on for its debut collection, which showcased a blend of urban streetwear and couture-inspired elements. The brand quickly established itself as a pioneer of contemporary American fashion, known for its modern silhouettes, architectural shapes, and a sophisticated yet edgy aesthetic.